Book Review: Camilla Vásquez (2014). The Discourse of Online Consumer Reviews. London and New York: Bloomsbury Academic, pp. 194, 9781441196286

  • Bárbara Eizaga Rebollar Universidad de Cádiz
Palabras clave: languages for specific purposes, linguistics, applied linguistics, specialised discourse, discourse studies

Resumen

Consumers’ need to rate and review products, services or businesses online has led to a massive burgeoning of online reviews over the last decade, giving rise to a new computer-mediated communicative genre that has attracted the attention of many scholars. However, most research on computer-generated communication has revolved around the fields of marketing, business or computer sciences (Ganu et al., 2010; Hu et al., 2012; Jo & Oh, 2011), leaving the linguistic and discourse perspectives unexplored. Thus, Camilla Vásquez’s book fills this gap by presenting a thorough analysis of the common language and discourse features used in online consumer reviews.

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Citas

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Hu, N., Bose, I., Koh, N. S. & Liu, L. (2012). ‘Manipulation of online reviews: An analysis of rating, readability, and sentiments’. Decision Support Systems, 52(3), 674-684.

Jo, Y. & Oh, A. (2011). ‘Aspect and Sentiment Unification Model for Online Review Analysis’. Proceedings of ACM Conference on Web Search and Data Mining (WSDM-2011). <http://uilab.kaist.ac.kr/research/WSDM11/wsdm400-jo.pdf> [21-12-2016].

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Publicado
2018-06-05
Cómo citar
Eizaga Rebollar, B. (2018). Book Review: Camilla Vásquez (2014). The Discourse of Online Consumer Reviews. London and New York: Bloomsbury Academic, pp. 194, 9781441196286. Revista De Lenguas Para Fines Específicos, 24(1), 209-214. Recuperado a partir de https://ojsspdc.ulpgc.es/ojs/index.php/LFE/article/view/973